4 Affordable Ways to Get Your Business Noticed Online

Oct 26,2016 / By Aniket Warty / No Comment

Marketing a business is not for the faint of heart. It requires time, patience and tons of money, right? Wrong! The internet has made it easy to get your business noticed online with little to no money. If you do it right, you can potentially use just the power of the internet to advertise your business – and all you have to pay for is a website.

Small and large businesses alike turn to the internet for marketing through their websites, social media accounts, e-mail newsletters and more. The best part is, they spend very little money to do it. Aside from the expense of running a website – which, if you find a reasonable host, is not expensive – you can get your business noticed online for free.

Starting a Successful Ecommerce Business

Oct 10,2016 / By Lina Wang / 12 Comments

There’s a lot to think about when you’re on the road to build your own successful ecommerce business. It’s fast becoming one of the most popular routes for start-ups to take, so I’ve come up with a rough guide for new founders, featuring five key areas to focus on.

Your Product

First things first, you need to pick your product carefully. Many independent online retailers start off as Amazon sellers (or similar). If this is the route you’re taking, you need to ensure you find a manufacturer that’s a good match for your identity, your price point and your customers. Order a small amount to test quality and reliability before committing to larger orders or outsourcing to a third party warehouse.

Entrepreneurship

How do You Know you’ve got a Good Business Startup Idea?

Oct 3,2016 / By Aniket Warty / 11 Comments

How do You Know you’ve got a Good Business Startup Idea?
It seems like the business world is heavily saturated with start-ups right now. The Small Business Agency estimates that around 543,000 new businesses get started each month – and every founder thinks they’re on to the next big thing.
So the big question is this: how do you know if your business or startup idea is any good? I’ve put together a quick guide to assessing your startup or business idea.

Entrepreneurship

Best Advice From Successful StartUp Founders

Sep 27,2016 / By Aniket Warty / 5 Comments

Best Advice From Successful StartUp Founders:

If given the chance to sit down with some of the world’s best business minds, there are a lot of things we’d all like to ask, but there’s one key question on everyone’s lips: how do you do it? And more importantly, how can I replicate it? I’ve rounded up some of the best advice for entrepreneurs offered by some of today’s most successful moguls.

Entrepreneurship

Most Exciting Start-Up Companies of this Year

Sep 24,2016 / By Aniket Warty / 3 Comments

This Year’s Most Exciting Start-Up Companies (As seen on Huffingtonpost):

Recent years have seen a significant rise in technology – and along with that has come a rise in aspiring entrepreneurs. Start-ups are the new beating heart of the business world and investors are constantly on the lookout for promising new business ideas to get behind and looking out for those most exciting start-up companies. I’ve selected here some of the most exciting start-up companies to launch in the past year, from tech companies to social enterprises.

Business Development Entrepreneurship

Common Mistakes StartUp Companies Make

Sep 21,2016 / By Aniket Warty / 4 Comments

Common Mistakes StartUp Companies Make:

Starting a business from scratch can be daunting even for the most ambitious entrepreneur. There are a lot of conflicting opinions on what you should be doing, but there are a few things that many founders agree you definitely should not. I’ve put together here a quick list of mistakes to avoid when you’re setting up a start-up.

Picking the Wrong Employees

When founding a start-up company, your employees will be your greatest assets. It’s important to weigh up salary expectations against the skills you require. Often companies will turn to interns as a way of keeping costs low, but if you don’t have the resources to train up junior staff members you could end up costing yourself in the long run. Instead, invest in talent in the areas that will be most important during your early years, such as tech, marketing and customer service.

Entrepreneurship

Online Stock Market Trading – How Does it Work in 2016?

Sep 14,2016 / By Aniket Warty / 2 Comments

Online stock market trading, Blue-Chip style. I began this journey at a pretty early age. Somewhere along the way the allure waned off due to my time and investments taken up by my own start-ups et al, but the interest remains to date. For those that are in a booming economy, this is a fun business and quite a lucrative enterprise. You do require that passion for the math and the ability for risk-taking; more importantly, the ruthlessness for letting a loss go. I do advise from time to time anyone who comes asking where to put in that extra moolah, and it usually is bang on.

What is The Best Retail Pricing Strategy?

Sep 1,2016 / By Aniket Warty / 2 Comments

Throughout my tryst with e-commerce, I’ve been frequently asked regarding what would be the best retail pricing strategy or strategies to adopt. Now, I know that the Flipkarts and the Snapdeals are worth billions of dollars, but do they pull any profits in yet? Not at the last count, despite being there for several years now. I feel one of the flaws they have is an improper comprehensive retail pricing strategy.

Entrepreneurship Marketing

Corporate Reputation Management

Aug 4,2016 / By Aniket Warty / 5 Comments

How do you manage Corporate reputation? With an emerging breed of consumers demanding dialogue from businesses and insisting on greater organizational transparency and accountability, image and reputation management for organizations has become harder than ever. It is like having millions of eyes watching over your business and a thousand mouths asserting involvement in the communication process. The challenge now is how organizations establish and sustain a positive and strong brand and corporate reputation in the Internet Age.

Entrepreneurship Guest Posts

Want to Be Your Own Boss?

Aug 3,2016 / By Lina Wang / 4 Comments

Let’s face it- you all want to be your own boss. I mean, we all want to invest our time and energies working towards ‘our’ ideal dreams of making a gazillion dollars, living the high life and not having to report to work on time, or salivate like Pavlov’s dogs at the mere mention of the month end salary.

Good, but how? Owning a business seems like the ideal thing to do- but, it’s not for everybody. If you ain’t as disciplined as a trapist monk, as frugal as your grandma, as calculative as a calculator, innovative as a Leonardo Da Vinci clone, or are still fixated on the ‘not having to report to work on time’ comment from before, stick to your day job.